Contact: Craig Christiansen
Belvedere USA, LLC
815/547-2970
cchristiansen@belvedereco.com

Belvidere, IL., March 1, 2010 -- When the Shear Genius executives were looking for a new set design for Season 3, they were immediately directed to the Belvedere Design Showroom in Orange, CA. The set designer met with Leslie McGwire, Belvedere Designer, and they instantly formed a partnership that would transform a simple soundstage into a beautiful salon. Being a new season with a totally new look and cast, Shear Genius was looking for innovative equipment that would not only look good on camera, but would perform flawlessly, too. The results were fabulous! With ten design showrooms throughout the United States and Canada, the Shear Genius team was able to make quick decisions by actually seeing the salon furniture up close and personal. Like the Shear Design team, every stylist knows how important it is to sit in a styling chair, stand at the color bar, or spin the rollabouts around the room, before they make such an important purchase. The Shear Design team chose the Mr. Mo Styling Chairs from the new Euro Loft product line and Kallista Rollabouts, the Pearl Backwash Station, Orby Task Stools and the Climazon2 Color Processesors, and Futura Dryers to complete the set design. Visit any of the ten Belvedere Design Centers and showrooms throughout the US and Canada for the latest in salon and spa furniture. Meet with one of the many talented designers to make professional decisions on color, lighting, flooring, and accessories. The Belvedere Design Team will assist you in making your salon or spa… Shear Genius!

Belvedere has been an industry leader in Salon and Spa design, and furnishings for over 80 years.


Check out the Belvedere Shear Genius featured products, now showing on www.belvedere.com New Products page, or call 800.435.5491 for more information.